The AI principles and guidance found here were developed in conjunction with Pact’s AI Working Group and industry experts. The group is comprised of members both large and small across a range of genres, and Pact wants to share this work more widely to add to conversations within the sector about how best to use this technology.

If you would like to share any feedback on this resource, please e-mail our Director of Policy, Emily Oyama: emily@pact.co.uk.