A new report exploring intellectual property (IP) rights in immersive technology has been published.
The report is the first from a project investigating the approaches to managing intellectual property rights in immersive innovation led by Dr Aislinn O’Connell from Royal Holloway University of London.
After conducting interviews with ten project partners from the StoryFutures and StoryFutures Academy projects, the preliminary results indicate that while all project partners felt supported and were able to find solutions to their IP issues where they arose, this new and emerging industry suffers from a lack of established systems for identifying and managing intellectual property rights at the outset of any project, leading to uncertainty when projects are seeking funding opportunities or to expand.
The variety and versatility of immersive technology and storytelling means that there is a diverse range of projects, outputs and rights created or potentially applicable, but identifying, cataloguing and valuing those rights is an area for development.
Find out more and download the report via the StoryFutures website here.