Event
Overview
With tightening budgets and fewer commissions, many production companies are under growing pressure to unlock new revenue from the IP they already hold. Yet while content catalogues often contain significant creative and commercial potential, much of that value remains under-utilised.
This Pact webinar will explore how producers can rethink and repurpose existing content for digital audiences across platforms such as YouTube, FAST and social media. The discussion will focus on:
- Practical approaches to understanding the potential within your archive.
- Telling fresh stories from existing content.
- Identifying realistic opportunities for digital monetisation.
- Adapting content and stories for different digital audiences.
Speaker
